Job Description: Freelance Copywriter Expert
Our customer is a company that develops Kea, a software platform for creating and managing online courses. They are looking for a talented and experienced copywriter who can help them craft engaging and persuasive marketing content for our website, social media, email campaigns, and other channels.
Responsibilities:
- Write clear, concise, and compelling copy that showcases the benefits and features of Kea and Cacarot
- Research and understand the needs and pain points of our target audience and tailor the tone and voice accordingly
- Collaborate with the design, development, and marketing teams to ensure consistency and alignment of the brand message and identity
- Proofread and edit your own and others’ work for grammar, spelling, punctuation, and style
- Test and optimize the performance of your copy using analytics and feedback tools
Requirements:
- Proven experience as a copywriter in the software or education industry, with a portfolio of relevant work samples
- Excellent command of the French language, both written and spoken, and the ability to adapt to different registers and contexts
- Familiarity with SEO best practices and keyword research tools
- Creativity, originality, and a flair for storytelling
- Attention to detail, accuracy, and quality
- Ability to work independently and meet deadlines
